For cyber consultancy founders with €100k+ annual revenue, or equivalent

Could you take a month off without anything breaking?

Right now, probably not. Sales, pricing, delivery and the final say still run through you. You've become the single point of failure in the business you built.

Millionize™ is a 6-month program for fixing it.

Built on 20 years in financial services, brand strategy and neuroscience-based coaching.

Deirdre Martin, business coach for cybersecurity consultancy founders

Trusted by founders and leadership teams

Panoptic IT Solutions Noone Cybersecurity Riverside Court Consulting SYS Financial EZfees Financial Walshe Management Consultants South East Energy Agency MacLachlan IP Intellectual Property Attorneys Carroll Estimating Carlow Kilkenny Skillnet Wolf Medical The Treasury Recruitment Co

See where everything still depends on you.

Proposals sit unsent while you deliver. Good people wait for your sign-off instead of taking ownership. Clients feel it when a handover slips or a deadline moves.

Tick what sounds familiar:

  • Revenue's plateaued while you're busier than ever. Busy and flat together almost always means the offer, not the hours.
  • You hired good people and you're still the one answering questions at 9pm. Work that still comes back to you hasn't actually left your desk.
  • Referrals bring work in, but you can't control when. A pipeline you can't predict is luck, not a pipeline.
  • A week away showed you exactly how much sits on your shoulders. The business just told you exactly where it leans.

Even one of those deserves a proper look.

Three or more? No wonder you're tired.

Every line waits for you.

What changed inside 3 client businesses.

£95k → £385k

Bryan · Cybersecurity & IT consultancy · 1 financial year

€350k → €1.2m

Paddy · Estimating business · 2 years

Record $36k

Annie · Performance coaching · 1 quarter

Client-reported results from individual engagements. Outcomes depend on the starting point and work completed.

"She reclaimed my sales ownership and strengthened my positioning in ways I couldn't see on my own."

Bryan · Cybersecurity & IT Consultancy, UK
The offer

Millionize: The Built Beyond You System™.

You leave with.

  • A clear market position
  • A flagship offer, priced and scoped
  • A sales playbook your team can use
  • Delivery standards that hold without you
  • A weekly operating rhythm your team already runs

My 6-month coaching program for founders who want sales, delivery and decisions to stop depending on them.

We start with a full audit and Strategy Day. Then I coach you for 6 months while your offer, sales process, delivery standards and decision-making become things your team can run.

Do the work we agree, and if you haven't made back your investment in sales by the end of the 6 months, I'll keep coaching you at no extra cost until you have.

Portrait of Deirdre Martin

I'm Deirdre.

I spent 20 years in banking, learning how businesses get assessed, where risk hides and why sound plans still don't get acted on.

Now I help cyber consultancy founders move sales, delivery and decisions beyond themselves.

Tell me what's changed.

Book a call and tell me what still runs through you. I'll tell you whether Millionize fits and what I'd fix first.

Everything you share before or on the call stays confidential.