CEO Sorcery: Conjuring Success With 6 Businesses, Employee Enchantment, and Branding Voodoo with Swey
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Swadhin, also known as Swey, is a creative visionary actively weaving spaces for creatives like her, through different techniques, guiding them to lead more abundant lives in all aspects.
In this episode, we chat about the methods she uses to manage her 6 businesses with ease, the significance of effective employee integrations and how the right branding and correct messaging can lead to success.
To thrive in today's competitive market, you need the right partners by your side. Below are Swey’s strategies to find the perfect team members that will help your business reach new heights.
From shifting your mindset to leveraging your network, you'll discover the key steps to establishing successful partnerships that elevate your brand and drive growth. And this is only a snippet of the value that’s in this episode.
The Art of Hiring: Finding the Right Partners for Your Business:
As a business owner or leader, you understand the importance of branding, marketing, sales, and customer experience. These are all vital components of your business strategy that help you stand out in a crowded market. But before you can deliver any of these components in a truly effective way, you must first have the right team in place.
Strategy 1: Change Your Language and Consider Your New Hires as Partners
[20:49] Finding the right people to join your team can be a challenge, but a simple shift in mindset can make a significant difference in how you approach the onboarding process. Change the language you use from "hiring someone" to "bringing a partner on board."
This approach emphasises the value that your new partner will bring to the company and sets the tone for a successful partnership.
Strategy 2: Look Beyond the CV and Build a Connection with Potential Partners
[22:00] Don't just focus on a candidate's resume or qualifications. Take the time to get to know your potential partner beyond their CV and build a connection with them. This approach is especially important for solopreneurs and small business owners who are looking to hire for the first time.
By building a strong relationship with your new partner, you can ensure you're on the same page and working towards a common goal.
Strategy 3: Leverage Your Network to Find the Right Partners
[23:39] Your network is an excellent resource for finding the right partners for your business. Consider people you already have a connection with before seeking out completely new candidates. You may be surprised by the unique skills and value that someone you've already spoken to can offer your business.
By choosing someone within your network, you can build on an existing relationship and create a mutually beneficial partnership.
To Sum It Up:
By changing your language and focusing on building a connection with your new partners, you'll be able to find the right people who will deliver the experiences and services your customers expect. Remember, your team members are your partners, and together, you can achieve great things.
More from Swey:
Swey’s tips and advice will be sure to teach you so much about your own role or business and I’m so happy I got the opportunity to share her brilliance with you all. Make sure to listen to the full episode for more in-depth discussions and the rest of Swey’s great tips.